In this episode we sit down with Rob Abelow, a seasoned music industry professional and the founder of 'Where Music's Going'. Rob’s had a fascinating career, from working at major labels to managing artists, and now mentoring them through his platform. We dive into the changing landscape of the music industry, exploring how technology like AI, web3, and NFTs is reshaping how artists connect directly with their fans. Rob shares valuable insights into navigating this digital age while staying authentic and maintaining control over one’s artistic voice. We discuss the resurgence of vinyl and the potential of music NFTs to foster deeper artist-fan relationships, contrasting these tangible formats with the limitations of digital music. We also cover the challenges of streaming and why direct, genuine connections with audiences are more crucial than ever. This conversation is all about the value of authenticity and human fan connection in an increasingly algorithmically filtered world.   More from Rob Abelow at wheremusicsgoing.com or on twitter at x.com/AbelowRob Contact us via email at droppedpod@gmail.com or on instagram at instagram.com/droppedpodcast