A single decision improved by 1% might seem trivial. But make 300 small improvements over a year, and the compounding effect becomes transformative. A/B testing allows companies to systematically test different approaches and optimize performance, but research shows that the startups that could benefit most are the least likely to use it. In this episode, Professor Sharique Hasan of Duke University’s Fuqua School of Business discusses his paper “Experimentation and Start-up Performan...
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A single decision improved by 1% might seem trivial. But make 300 small improvements over a year, and the compounding effect becomes transformative. A/B testing allows companies to systematically test different approaches and optimize performance, but research shows that the startups that could benefit most are the least likely to use it. In this episode, Professor Sharique Hasan of Duke University’s Fuqua School of Business discusses his paper “Experimentation and Start-up Performan...
Special Episode: "How Do 700 Million People Use ChatGPT?" w/ Prof Ronnie Chatterji
Duke Fuqua Insights
20 minutes
1 month ago
Special Episode: "How Do 700 Million People Use ChatGPT?" w/ Prof Ronnie Chatterji
Ronnie Chatterji, Professor at Duke University's Fuqua School of Business and Chief Economist at OpenAI, joins Jenny Laurence, MBA '26 to discuss his recent research paper analyzing over a million ChatGPT conversations to uncover patterns in where artificial intelligence is making impacts in our homes, our work, and our lives. Duke Fuqua Insights features digestible conversations with our faculty about the most impactful research from their careers, including studies they teach in Fuqua class...
Duke Fuqua Insights
A single decision improved by 1% might seem trivial. But make 300 small improvements over a year, and the compounding effect becomes transformative. A/B testing allows companies to systematically test different approaches and optimize performance, but research shows that the startups that could benefit most are the least likely to use it. In this episode, Professor Sharique Hasan of Duke University’s Fuqua School of Business discusses his paper “Experimentation and Start-up Performan...
