E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
Bobby Hewitt
113 episodes
6 days ago
"Send me a text" This episode is essential for supplement marketers looking to optimize their supplement marketing efforts and achieve maximum e-commerce growth this holiday season. In this final Black Friday episode, discover how to amplify the two emotional forces that actually close sales when buyers are comparison shopping across dozens of tabs. Learn the three layers of desire (functional, social, emotional)Why hope must be grounded in logic to workHow to use contrast and specifici...
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"Send me a text" This episode is essential for supplement marketers looking to optimize their supplement marketing efforts and achieve maximum e-commerce growth this holiday season. In this final Black Friday episode, discover how to amplify the two emotional forces that actually close sales when buyers are comparison shopping across dozens of tabs. Learn the three layers of desire (functional, social, emotional)Why hope must be grounded in logic to workHow to use contrast and specifici...
"Send me a text" In 2 years, Grüns went from zero to $500M valuation selling gummy vitamins in a market that was already very saturated. The format wasn't new. The "convenient on-the-go” positioning wasn't innovative. So what actually drove their success? This deep-dive reveals the marketing strategy most case studies miss. While Grüns markets to a massive Total Addressible Market (TAM) with generic "nutrition gaps" messaging, they actually convert customers a very dif...
E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
"Send me a text" This episode is essential for supplement marketers looking to optimize their supplement marketing efforts and achieve maximum e-commerce growth this holiday season. In this final Black Friday episode, discover how to amplify the two emotional forces that actually close sales when buyers are comparison shopping across dozens of tabs. Learn the three layers of desire (functional, social, emotional)Why hope must be grounded in logic to workHow to use contrast and specifici...