Welcome back to Echoes of Ikigai! In this episode, I sit down with Adam Beason, the owner of Rubix Entertainment Group, to dive deep into Houston’s music industry, venue ownership, experiential marketing, and the future of entertainment in the city.
From starting as a studio engineer to designing massive concert productions and launching multiple venues, Adam shares his insights on the music industry, entrepreneurship, and the untapped potential of Houston’s creative scene.
🎙 Topics We Cover:
How Adam transitioned from the military & trucking industry to building studios & managing venues
His first major projects in the music industry
The current state of Houston’s music scene and what’s missing
Creating opportunities for artists through venue ownership & event production
The future of digital marketing & experiential campaigns for music & brands
Wild behind-the-scenes stories from Megan Thee Stallion’s early performances, massive event builds, and more!
If you’re an independent artist, event organizer, or someone passionate about the music business, this episode is for you!
📩 Drop a comment below! Who should we bring on next?
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