EcomGold is brought to you by: Rewind Shopify App. Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/ Sendlane. Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/ Su...
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EcomGold is brought to you by: Rewind Shopify App. Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/ Sendlane. Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/ Su...
The Power of Disruptive Content: Purple's Goldilocks Video and Kizik's Hands-Free Shoes.
Ecom Gold
57 minutes
2 years ago
The Power of Disruptive Content: Purple's Goldilocks Video and Kizik's Hands-Free Shoes.
In today's episode, our host Finn is joined by special guest Brett from the nine-figure brand Kizik, known for their game-changing hands-free shoes. We'll dive into Kizik's journey in the shoe industry and their goal of reaching a billion dollars in revenue. But first, we'll take a fascinating look at how Purple disrupted the mattress industry through their goldilocks video campaign and how Kizik employs a similar strategy to revolutionize footwear. From creating entertaining and memora...
Ecom Gold
EcomGold is brought to you by: Rewind Shopify App. Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/ Sendlane. Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/ Su...
