
On this episode of the Ecommerce Revamped Podcast, Max Sinclair, founder of Azoma.ai, dives deep into the emerging world of Generative Engine Optimization (GEO)—a cutting-edge strategy to get your brand mentioned by AI engines like ChatGPT, Perplexity, and Gemini. As the digital landscape rapidly shifts toward conversational search, GEO is fast becoming the new SEO. Max breaks down the stark differences between traditional search engine optimization and GEO, revealing why keyword stuffing and backlinks are no longer enough. Learn how large language models (LLMs) interpret prompts, tokenize data, and weigh contextual signals—completely changing how brand visibility works online. With practical, real-world use cases and a glimpse into Azoma’s proprietary tools, Max shows how brands can use AI to dominate digital shelf space and be the first name that LLMs recommend. #MaxSinclair #Azomaai #Miva