Shopping locally shouldn't be a guilt trip. It should be an invitation. In this bonus episode, we're flipping the script on how economic developers can activate year-round support for small businesses. Think: Buy Local Bingo cards, receipt challenges, and holiday gift guides that make shopping small feel like a treasure hunt, not a chore. Whether you're looking to drive foot traffic during a spring slowdown or turn 500 employees into downtown ambassadors with a single gift card campaign, we'v...
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Shopping locally shouldn't be a guilt trip. It should be an invitation. In this bonus episode, we're flipping the script on how economic developers can activate year-round support for small businesses. Think: Buy Local Bingo cards, receipt challenges, and holiday gift guides that make shopping small feel like a treasure hunt, not a chore. Whether you're looking to drive foot traffic during a spring slowdown or turn 500 employees into downtown ambassadors with a single gift card campaign, we'v...
E14 - Social Media for EDOs: Building Two-Way Communication, with Kayla Sherry
EDO Breakthrough
36 minutes
10 months ago
E14 - Social Media for EDOs: Building Two-Way Communication, with Kayla Sherry
Do you feel like you’re shouting into the void every time you post on social media? Today we’re sharing how you can transform your EDO’s approach from broadcasting information to creating meaningful two-way conversations that drive engagement *and* results. Key Takeaways: Understand your audience while working within your capacity constraintsStrategies for effectively repurposing content across platforms (beyond copy/paste)How you can generate credibility in your communityWhen building partne...
EDO Breakthrough
Shopping locally shouldn't be a guilt trip. It should be an invitation. In this bonus episode, we're flipping the script on how economic developers can activate year-round support for small businesses. Think: Buy Local Bingo cards, receipt challenges, and holiday gift guides that make shopping small feel like a treasure hunt, not a chore. Whether you're looking to drive foot traffic during a spring slowdown or turn 500 employees into downtown ambassadors with a single gift card campaign, we'v...
