Eggs 427: Unlocking Business Growth with Jason Kruger

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EGGS! The Podcast

Ryan Roghaar and Michael Smith

439 episodes

4 days ago

Eggs is podcast that centers around creativity in all forms. From building businesses, personal projects and constructing brands to crafting music empires, finding social fame, fortune and more—we discuss whatever, whenever, with whomever in search of patterns, expertise, shared experience and knowledge. Along with our guests—usually experts in a field or subject—we drill down to uncover the steps taken and the hurdles crossed in pursuit of excellence, aiding our listeners in chasing down their own dreams and taking their "egg" from coup to table. Eggs is a show co-hosted by Mike Smith "DJ Ontic", a Seattle, WA based DJ and Ryan Roghaar owner of R2 Media Group, a full-service marketing communications agency based in Salt Lake City, UT and Barcelona, Spain.

Entrepreneurship

Business

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All content for EGGS! The Podcast is the property of Ryan Roghaar and Michael Smith and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

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Eggs 427: Unlocking Business Growth with Jason Kruger

EGGS! The Podcast

53 minutes 43 seconds

3 months ago

Eggs 427: Unlocking Business Growth with Jason Kruger

Summary

In this episode, Jason Kruger, a partner at Citrin Cooperman, shares insights on the importance of accounting in business growth and decision-making. He discusses his journey from public accounting to entrepreneurship, the challenges of scaling a business, and the significance of building strong relationships with financial institutions. Jason emphasizes the need for financial education among business owners and the value of leveraging accountants for strategic planning and maximizing business value for exit. He also highlights common mistakes small businesses make and the importance of understanding cash flow and financial health.

Takeaways

Understanding cash flow is critical for business success.
Building relationships with banks can provide valuable support.
Sales strategies should focus on building relationships, not just transactions.
Accountants can help businesses maximize their value for exit.
Establishing processes early on is key to scaling a business.
Finding the right partners can fill gaps in expertise.
Financial education is essential for business owners.
Outsourcing accounting can be more cost-effective than hiring in-house.
Visibility into financials allows for better decision-making.
Common mistakes include neglecting inventory management.

Chapters

00:00 Introduction to Jason Kruger and Citroen-Couperman

02:13 Jason's Career Journey and Entrepreneurial Insights

05:34 Growth Challenges and the Decision to Sell

09:38 The Importance of Partnerships in Business

14:34 Navigating Industry Transitions and Finding Expertise

23:48 Leveraging Accountants for Business Growth

26:57 Understanding Business Profitability

32:28 The Importance of Financial Visibility

36:42 Building Relationships with Financial Institutions

40:45 Outsourcing vs. Internal Accounting

45:01 Overcoming Resistance in Business Leadership

Credits:

Hosted by Ryan Roghaar and Michael Smith

Produced by Ryan Roghaar

Theme music: "Perfect Day" by OPM

The Eggs Podcast Spotify playlist:

bit.ly/eggstunes

The Plugs:

The Show: eggscast.com

@eggshow on twitter and instagram

On iTunes: itun.es/i6dX3pCOn

Stitcher: bit.ly/eggs_on_stitcher

Also available on Google Play Music!

Mike "DJ Ontic":

Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

@djontic on twitter

Ryan Roghaar:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar