Sharp-witted, informed, and fun! Familiar favourite and award-winning radio personality Elana Afrika-Bredenkamp makes sure that your workday remains productive by bringing a smile to your face every weekday from 09:00 to 12:00. She's as real in life as on radio, sharing experiences and ideas we can all relate to whilst remaining light and joyful as she brings you all the news you need to know and traffic updates. She radiates positive energy throughout her show and is one of the most recognized media personalities in South Africa. Elana prioritizes a feel-good approach that not only considers her listeners but actively nurtures topics about mental health and overall well-being.
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Sharp-witted, informed, and fun! Familiar favourite and award-winning radio personality Elana Afrika-Bredenkamp makes sure that your workday remains productive by bringing a smile to your face every weekday from 09:00 to 12:00. She's as real in life as on radio, sharing experiences and ideas we can all relate to whilst remaining light and joyful as she brings you all the news you need to know and traffic updates. She radiates positive energy throughout her show and is one of the most recognized media personalities in South Africa. Elana prioritizes a feel-good approach that not only considers her listeners but actively nurtures topics about mental health and overall well-being.
Dion Chang's paw-spective on the latest pet trends
Elana Afrika-Bredenkamp
16 minutes 43 seconds
1 month ago
Dion Chang's paw-spective on the latest pet trends
Futurist and trends analyst Dion Chang is in studio with Elana to discuss his new book, "A Pawfect Life" - which combines his expertise in trend forecasting with his role as a pet bereavement doula. Dion and Elana speak about the rising pet economy, how pets are so integral to family life, and the emotional and psychological roles they play. Insights include the growing trend of child-free millennials transferring their parental instincts to pets, the science behind pet-owner bonds, and the evolving services in the pet industry, such as paternity leave and pet funeral services.
In this interview:
00:00 Introduction and Excitement for the Guest
00:44 Meet Dion Chang: Trends Analyst and Futurist
01:36 Dion Chang's New Book: "A Pawfect Life"
03:49 The Growing Pet Economy and Trends
06:42 The Emotional Bond with Pets
12:51 Pet Bereavement and the Role of a Pet Doula
15:50 Conclusion and Final Thoughts
More about Dion Chang:
DION CHANG is a trend analyst, futurist and founder of Flux Trends. His media industry background as an editor, columnist and spokesperson enables him to provide strategic insights for major brands to navigate change. He has authored four trend-focused books, including The Future: More than 80 Key Trends for South Africa (2024). Beyond trends, he is trained as an end-of-life companion doula, specialising in pet bereavement. He is a loyal and dedicated cat butler.
Elana Afrika-Bredenkamp
Sharp-witted, informed, and fun! Familiar favourite and award-winning radio personality Elana Afrika-Bredenkamp makes sure that your workday remains productive by bringing a smile to your face every weekday from 09:00 to 12:00. She's as real in life as on radio, sharing experiences and ideas we can all relate to whilst remaining light and joyful as she brings you all the news you need to know and traffic updates. She radiates positive energy throughout her show and is one of the most recognized media personalities in South Africa. Elana prioritizes a feel-good approach that not only considers her listeners but actively nurtures topics about mental health and overall well-being.
