Industry leaders share their experiences and strategies on thought leadership and its impact on industry growth. Our CEO Aggie Patricia Turwomwe introduces the session, emphasizing the importance of using thought leadership to drive business, foster innovation, and shape industries. 

Speakers include Innocent Kawooya from HiPipo, who discusses financial inclusion and digital transformation; Eden Kironde from TBWA, who talks about building credibility and trust through PR; and Audrey Tumwine from Hercents Consultancy  from Sense Consultancy, who focuses on financial literacy. The conversation covers leveraging expertise, building trust, and the role of consistent and authentic communication in shaping industry trends. And Betty Kakyo highlights the significance of storytelling and collaboration in thought leadership. 

00:00 Introduction to Thought Leadership

00:13 Building Trust and Credibility

00:32 Challenges Faced by Women in Media

03:58 Keynote Speaker: Innocent Kawooya on Thought Leadership

12:31 Building Credibility in PR: Insights from Eden Chide

20:34 Promoting Financial Literacy: Audrey Florence's Journey

29:27 Key Takeaways and Reflections

34:17 Closing Remarks and Final Thoughts