EP 455 | How to get visible with SEO featuring Laura Jawad

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Email Empire with Allison Hardy

Allison Hardy

373 episodes

13 hours ago

Welcome to Email Empire with Allison Hardy, the podcast for entrepreneurs who are so over trying to outsmart the algorithm, clinging to live launches for dear life, or sending emails that don’t actually sell... anything.

If you want to build a business that sells your offers on autopilot, without requiring you to perform on Instagram every day, this is the show you keep in your back pocket.

Here’s what you’ll get every week:

What’s actually working right now in email marketing
Real-time tests, numbers, and results from my email unnels and my clients’ email funnels
The honest, behind-the-scenes debriefs that most people never share
The ah-ha moments that *might* make you rewrite your entire email nurture sequence

Once a month, we’ll drop an Empire Exclusive episode where Allison interview's another entrepreneur and goes deep into how they’re using email to grow and monetize their business, and break down what’s consistently bringing in sales.

If you’re a founder, creator, coach, expert, or CEO who knows email should be doing more heavy lifting in your business, welcome home! Let’s build your Email Empire.

All content for Email Empire with Allison Hardy is the property of Allison Hardy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

What’s actually working right now in email marketing
Real-time tests, numbers, and results from my email unnels and my clients’ email funnels
The honest, behind-the-scenes debriefs that most people never share
The ah-ha moments that *might* make you rewrite your entire email nurture sequence

Entrepreneurship

Business,

Marketing

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EP 455 | How to get visible with SEO featuring Laura Jawad

Email Empire with Allison Hardy

19 minutes

2 months ago

EP 455 | How to get visible with SEO featuring Laura Jawad

Ready to finally have your website actually work for you?

In this 6-Figure Secrets Podcast episode, Allison chats with SEO strategist Laura Jawad, who breaks down how to make your website the hardest-working member of your marketing team.

Whether SEO feels like a mysterious buzzword or something you’ve half-heartedly tried before, Laura brings the clarity (and real talk) you need to get serious about search. She’s sharing what SEO really is, how to start using it today, and why creating content now sets you up for long-term visibility, authority, and sales—without having to hustle so hard.

TAKEAWAYS:

SEO isn’t just for big businesses. It's about making sure your audience finds your solutions when they need them most.
Want to know what your potential clients are Googling? Start with their words: intake forms, testimonials, DMs, and Facebook groups are gold mines.
Your website should act like a funnel. Use top-of-funnel blog content to drive traffic to your services (and yes, blogs can be podcast show notes!).
If you want to get found on Google, you have to create content. SEO isn’t magic, it’s strategy and consistency.
SEO is a long game. The content you create today fuels your business for years.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Snag Laura's SEO Kickstart Kit

Stop guessing what to say in your sales emails. Download The $80,000 Email Template, the exact one that made me $80K in 2024, and learn how to write emails that sell on autopilot.

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com