Rahim Kaba: VP Analyst at Gartner on the Current & Future State of PMM

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Embracing Erosion

Devon O'Rourke

66 episodes

2 weeks ago

Embracing Erosion is the podcast that lets you inside the heads of product marketers, investors, and go-to-market leaders who tackle changes head-on and turn them into competitive advantages.

Marketing

Business

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All content for Embracing Erosion is the property of Devon O'Rourke and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Embracing Erosion is the podcast that lets you inside the heads of product marketers, investors, and go-to-market leaders who tackle changes head-on and turn them into competitive advantages.

Marketing

Business

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Rahim Kaba: VP Analyst at Gartner on the Current & Future State of PMM

Embracing Erosion

38 minutes 57 seconds

5 months ago

Rahim Kaba: VP Analyst at Gartner on the Current & Future State of PMM

On this episode of Embracing Erosion, Devon sits down with Rahim Kaba, the VP Analyst at Gartner, focused on the product marketing discipline.

Together, they dive deep into the current high priority areas for product marketing organizations, common mistakes that are being made, how the function differs from early stage to enterprise, the emergence of Centers of Excellence, and the future outlook of the discipline. Enjoy the conversation!