Ep.32 - You Must Market Your Book - The Importance of Email Lists in Book Marketing (Part 2)

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Empire Builders MasterCast

Empire Builders MasterClass

41 episodes

2 weeks ago

A podcast full of actionable content for writers, course creators, coaches, and consultants. Co-founded by Honorée Corder and Lucas Marino, this podcast brings an unrivaled education experience from creative entrepreneurs to fellow creative entrepreneurs!

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Entrepreneurship

Business

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Ep.32 - You Must Market Your Book - The Importance of Email Lists in Book Marketing (Part 2)

Empire Builders MasterCast

32 minutes 24 seconds

2 years ago

Ep.32 - You Must Market Your Book - The Importance of Email Lists in Book Marketing (Part 2)

Some authors overlook a key element in their book marketing = their email lists! For some, this is the modern day Rolodex (you are welcome children of the 60s, 70s, and 80s). Your email list is a business asset! This is the second of several videos in which Lucas and Honoree discuss the role of email in book marketing.

In this episode, Honoree and Lucas answer the question, "What should I write about in my emails to my list?". They discuss topic selection and the life cycle of readers!

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Learn more about the book at https://a.co/d/eOrBLoI