Empire Secrets of Digital Marketing with Mariana Henninger
Brandmagnetic
119 episodes
1 day ago
Text me! I sat down with my notebook convinced I had to build a big, complicated Black Friday funnel — bonuses, bundles, deadlines, layers… the whole thing. But instead I did something uncharacteristic for Black Friday week: I stopped. I stepped back. And I asked myself the question: “What would feel both mindblowingly generous AND completely aligned?” In this episode, I’m taking you behind the scenes my Black Friday Deals Week that kicks off on Monday and the unexpectedly easy decision that ...
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Text me! I sat down with my notebook convinced I had to build a big, complicated Black Friday funnel — bonuses, bundles, deadlines, layers… the whole thing. But instead I did something uncharacteristic for Black Friday week: I stopped. I stepped back. And I asked myself the question: “What would feel both mindblowingly generous AND completely aligned?” In this episode, I’m taking you behind the scenes my Black Friday Deals Week that kicks off on Monday and the unexpectedly easy decision that ...
Want to Show Up in AI Search (GEO)? Do This with Adam Chronister
Empire Secrets of Digital Marketing with Mariana Henninger
28 minutes
2 months ago
Want to Show Up in AI Search (GEO)? Do This with Adam Chronister
Text me! Think SEO is just keywords and backlinks? That’s cute. Search has changed — and if you want to be found by LLMs like ChatGPT and Claude, not just humans on Google, it’s time to revisit how you show up online. I brought on Adam Chronister (founder of Enleaf and PR wizard in disguise) to break down what actually matters now — from website structure to PR cadence to how AI determines who’s trustworthy enough to recommend. He’s cracked the code in an interesting way for how to get you s...
Empire Secrets of Digital Marketing with Mariana Henninger
Text me! I sat down with my notebook convinced I had to build a big, complicated Black Friday funnel — bonuses, bundles, deadlines, layers… the whole thing. But instead I did something uncharacteristic for Black Friday week: I stopped. I stepped back. And I asked myself the question: “What would feel both mindblowingly generous AND completely aligned?” In this episode, I’m taking you behind the scenes my Black Friday Deals Week that kicks off on Monday and the unexpectedly easy decision that ...
