In this episode of Encouraging the Encouragers, Mitch Matthews tackles a real-world question from a brand-new speaker: "Do I need to start a whole new social media account to grow my speaking business?"

Mitch shares heartfelt advice, practical tips, and real talk about transitioning your personal social media into a powerful platform for your business.
Learn why consistency, authenticity, and strategy matter more than starting fresh — and how to build from a place of strength!

Key Topics Covered:

• Two main options for handling your social media:

  clean up your current account or start fresh

• Why your personal profile is your business profile — like it or not!

• The "Front Page Effect" for posting: Would you be proud if it made headlines?

• Mitch talks about what to avoid too!

• How to start small and steady with the "Lighthouse Strategy" — one value-packed post per week (Click here to check out THAT episode!)

• Why it's better to curate before you create a new account

• How building from your current community gives you momentum

  
  

FREE RESOURCES:

📥 Download “44 Proven Ways to Find Your First Life Coaching Clients (and Keep Them Coming!) ➡️mitchmatthews.com/44ways 

📥 Download: "Focus 11: Prayers for Building a Coaching & Speaking Business You Love" ➡️ ⁠mitchmatthews.com/11prayers⁠

🔗 LET'S CONNECT:

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