In this episode of Enterprise Minds, Dave Dougherty and Alex Pokorny tackle the ever-evolving world of B2B content strategy. Whether you're stepping into a new marketing role or overhauling outdated content, they explore tactical steps, team dynamics, and AI-driven tools that can streamline your workflow without sacrificing creativity. They discuss how to prioritize content fixes, gather critical internal data, handle internal politics around editing, and embrace AI to boost both operations a...
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In this episode of Enterprise Minds, Dave Dougherty and Alex Pokorny tackle the ever-evolving world of B2B content strategy. Whether you're stepping into a new marketing role or overhauling outdated content, they explore tactical steps, team dynamics, and AI-driven tools that can streamline your workflow without sacrificing creativity. They discuss how to prioritize content fixes, gather critical internal data, handle internal politics around editing, and embrace AI to boost both operations a...
Ep 47: AI vs. Search Engines - Who Wins the Battle for Information?
Enterprising Minds
45 minutes
8 months ago
Ep 47: AI vs. Search Engines - Who Wins the Battle for Information?
In this episode of Enterprise Mind, Alex, Dave, and Ruthie dive deep into the evolving landscape of search engines, AI tools, and SEO strategies. They explore the claim that AI search will reduce traditional search engine volume by 25% by 2026, discussing whether AI-powered tools will surpass Google in providing personalized, useful results. The conversation covers the growing challenge of findability, the impact of data privacy laws on search accuracy, and the limitations of keyword-based qu...
Enterprising Minds
In this episode of Enterprise Minds, Dave Dougherty and Alex Pokorny tackle the ever-evolving world of B2B content strategy. Whether you're stepping into a new marketing role or overhauling outdated content, they explore tactical steps, team dynamics, and AI-driven tools that can streamline your workflow without sacrificing creativity. They discuss how to prioritize content fixes, gather critical internal data, handle internal politics around editing, and embrace AI to boost both operations a...
