In this video, digital strategist and author Chris Hood breaks down the fundamental mistake many organizations make: prioritizing technology over people. Whether you are implementing AI or launching a startup, success depends on one thing: Customer-Centricity. Learn how to bridge the gap between business and technology by starting with the problem, not the tool. Key takeaways include: - Why ego is the biggest barrier to business success. - The "Uber Model": Solving problems customers didn't ...
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In this video, digital strategist and author Chris Hood breaks down the fundamental mistake many organizations make: prioritizing technology over people. Whether you are implementing AI or launching a startup, success depends on one thing: Customer-Centricity. Learn how to bridge the gap between business and technology by starting with the problem, not the tool. Key takeaways include: - Why ego is the biggest barrier to business success. - The "Uber Model": Solving problems customers didn't ...
#112 - Dr. Chris Gray - The Psychology of Marketing; How to Connect with Your Customers, Classic Tactics, and How the Biggest Brands Think
Entrepreneur, Among Other Things
1 hour 31 minutes
4 months ago
#112 - Dr. Chris Gray - The Psychology of Marketing; How to Connect with Your Customers, Classic Tactics, and How the Biggest Brands Think
Chris Gray is a consumer psychology expert, retail strategist, and marketing disruptor with over 30 years of experience transforming how brands connect with customers. Known as the "unfair advantage" for companies, Chris has helped global giants like Walmart, Coca-Cola, and Adidas crack the code of shopper behavior. His unique blend of academic expertise and real-world retail experience delivers breakthrough strategies that turn browsers into loyal buyers. A multi-time Effie Award winne...
Entrepreneur, Among Other Things
In this video, digital strategist and author Chris Hood breaks down the fundamental mistake many organizations make: prioritizing technology over people. Whether you are implementing AI or launching a startup, success depends on one thing: Customer-Centricity. Learn how to bridge the gap between business and technology by starting with the problem, not the tool. Key takeaways include: - Why ego is the biggest barrier to business success. - The "Uber Model": Solving problems customers didn't ...