Esthetician Podcast; Business tips for Beauty professionals
Kari Jo
94 episodes
1 week ago
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
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Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
080: How Estheticians Can Sell More Retail Without Feeling Pushy (Hint: It’s Not About the Product)
Esthetician Podcast; Business tips for Beauty professionals
29 minutes
3 months ago
080: How Estheticians Can Sell More Retail Without Feeling Pushy (Hint: It’s Not About the Product)
Send us a text Retail expert Susanna Dellinger shares powerful strategies for estheticians to build community and boost product sales through authentic storytelling and meaningful client connections. • Susanna Dellinger, CEO of Bright Beauty Collective, brings 24+ years of retail beauty expertise • The secret to selling retail is storytelling – connecting product stories with client needs • Know your client community deeply before selecting products for your shelves • Create pop-up eve...
Esthetician Podcast; Business tips for Beauty professionals
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
