Esthetician Podcast; Business tips for Beauty professionals
Kari Jo
94 episodes
6 days ago
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
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Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
089: How New Estheticians Should Price Their Services to Get Booked Fast
Esthetician Podcast; Business tips for Beauty professionals
22 minutes
1 month ago
089: How New Estheticians Should Price Their Services to Get Booked Fast
Send us a text We share a practical pricing playbook for estheticians, from calculating a base price to launching a “no duh” offer that builds demand fast. We also talk about confidence, rebooking, and when to raise rates without losing momentum. • base price as the non‑negotiable floor per minute • why copying “going rates” stalls new estheticians • the “no duh” pricing strategy for fast demand • belief and rebooking as growth drivers • time‑bound intro offers and FOMO framing • stepwise pr...
Esthetician Podcast; Business tips for Beauty professionals
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
