Esthetician Podcast; Business tips for Beauty professionals
Kari Jo
94 episodes
6 days ago
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
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Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
092: How to Attract Baby Boomer Clients (and Keep Them for Life)
Esthetician Podcast; Business tips for Beauty professionals
26 minutes
2 weeks ago
092: How to Attract Baby Boomer Clients (and Keep Them for Life)
Send us a text We show how to attract Baby Boomer clients by shifting language, services, and environment to match what they value: trust, peace, and clear results. We share stories, messaging tips, service menu changes, and simple follow-ups that turn Boomers into loyal, referral-rich clients. • why Baby Boomers hold wealth and book consistently • language that lands: restore, renew, strengthen • the Linda story and the need for dignity and respect • creating a calm, unhurried, high-trust e...
Esthetician Podcast; Business tips for Beauty professionals
Send us a text We dig into a simple, reliable system for getting lapsed clients to return: a monthly mailed newsletter that keeps your spa present in their world. Justin from Jurassic Marketing shares the four-page format, the 80/20 content mix, list-building tactics, costs, and the realistic ROI timeline. • why clients don’t rebook and how to fix it • mailed newsletters as a tangible trust builder • the four-page monthly format that works • 80 percent fun, 20 percent education content mi...
