The EventShark Podcast covers all things B2B marketing, LinkedIn and content creation. We share practical strategies and creative ideas to make your business content more engaging & effective. In episode 23, we’re joined by Arthur Castillo, founder of Modern GTM and currently Head of Community and Customer Marketing at Storylane. Arthur has spent years working across sales, marketing, and customer communities at fast-growing SaaS companies, where he’s seen how buying decisions get made. W...
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The EventShark Podcast covers all things B2B marketing, LinkedIn and content creation. We share practical strategies and creative ideas to make your business content more engaging & effective. In episode 23, we’re joined by Arthur Castillo, founder of Modern GTM and currently Head of Community and Customer Marketing at Storylane. Arthur has spent years working across sales, marketing, and customer communities at fast-growing SaaS companies, where he’s seen how buying decisions get made. W...
AI for Content Creation: How We Use AI at Our B2B Video Agency
EventShark Podcast
42 minutes
6 months ago
AI for Content Creation: How We Use AI at Our B2B Video Agency
AI for content creation is moving FAST, so we tested the best tools in the game. From Google’s new Veo 3 model to Suno for music, to ElevenLabs for voice, we’re breaking down what works, what doesn’t, and how YOU can use AI today to level up your content, marketing, and creativity. Featuring Mason Culp, fresh out of UT’s film program and already deep in the AI trenches at EventShark, this episode covers: — The tools we actually use to make viral content — How AI saved us $$$ on video produ...
EventShark Podcast
The EventShark Podcast covers all things B2B marketing, LinkedIn and content creation. We share practical strategies and creative ideas to make your business content more engaging & effective. In episode 23, we’re joined by Arthur Castillo, founder of Modern GTM and currently Head of Community and Customer Marketing at Storylane. Arthur has spent years working across sales, marketing, and customer communities at fast-growing SaaS companies, where he’s seen how buying decisions get made. W...
