How to Find Undiscovered (Yet Profitable) Niches

https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/67/7d/b7/677db72c-8e09-6c2f-5a96-e9427e327dde/mza_12716113863323402538.jpg/600x600bb.jpg

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

Louis Grenier | Marketing & Branding

309 episodes

22 hours ago

The only marketing podcast for people sick of marketing bullsh*t—with zero fluff and 1M+ downloads—voted "#1 marketing podcast worth your time" by Ahrefs. Running strong for seven years and 250+ episodes covering evergreen topics: * Customer research * Marketing strategy * Product marketing * Content marketing * Brand positioning * B2B marketing * Digital media * Advertising * Messaging * Branding No-nonsense marketer Louis Grenier serves real, actionable insights every week from industry big names like Seth Godin or Joanna Wiebe to underground talent you've probably never heard of. Tune in to learn how to stand the f*ck out and market... without selling your soul.

All content for Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast is the property of Louis Grenier | Marketing & Branding and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

How to Find Undiscovered (Yet Profitable) Niches

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

54 minutes

1 year ago

How to Find Undiscovered (Yet Profitable) Niches

I’m so f*cking happy to announce that my book, Stand The F*ck Out, is officially available for PURCHASE! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io

Free Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment

***

Emily is a former journalist and content writer. Through a tragic event, she understood and used her professional and personal experiences and skills to reposition herself, identifying a niche in the tech industry, leading to significant success in her newly chosen field.

Emily's story is nothing short of inspiring. This episode is a blend of heartfelt storytelling and hardcore business strategy.

In this episode, you’ll learn:

The essence of positioning in business
How to transition from offering everything to everyone to finding an undiscovered, yet profitable, niche
How to identify your skills and leverage them to make money

Resources and Recommendations:

Suggestion: Taking an improv class to build confidence and adaptability in business and public speaking.
"Improvisation and the Theatre" by Keith Johnstone
"Thinking in Bets" by Annie Duke

Topics Covered:

(00:00) - Intro
(02:37) - The importance of positioning in business
(07:33) - Who can ruin your positioning?
(12:10) - Why 99% of business is b*lls
(14:14) - Leveraging experience and skills for career evolution
(18:50) - Finding and mastering your niche
(20:51) - Knowing when to specialize
(24:21) - Embracing career changes
(32:16) - Navigating niche market risks
(46:53) - Emily’s top 3 resources

***

→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo

Finally...

If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io

🤘