Vijay Chittoor is co-founder and CEO of Blueshift.

In this episode, he shares how brands can break free from siloed customer engagement using his "Three D's" framework.

From his experience building companies acquired by Groupon and Walmart, Vijay reveals:

- How to implement AI-driven decision-making in marketing

- Why customer engagement should be cyclical, not linear

- How to orchestrate personalized experiences across every touchpoint

Learn how to build "data artist" marketing teams, why thinking in flywheels beats funnels, and practical steps for getting started with AI without perfect data.

=== Connect with Vijay:

- LinkedIn: https://www.linkedin.com/in/vijaychittoor/

- Website: https://blueshift.com/

=== About the Everything Clicks podcast:

Everything Clicks is a podcast about customer experiences that wow consumers while driving profitable growth. Each week, we dissect the strategies and tactics of top B2C marketers at leading Fortune 5000 companies.

📣 Subscribe now for more insights on creating digital experiences that convert. 

📱 Follow me on LinkedIn: https://www.linkedin.com/in/shamirduverseau/

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