What if a sports team stopped selling your attention and started earning your trust? We sit down with Emily Cole, whose company, Fans First Entertainment, owns the Savannah Bananas, to unpack how putting fans first can flip an entire industry. From all-in ticket pricing and ad-free outfields to a face-value resale platform that prioritizes local families, Emily shows how clear principles lead to bold choices and unforgettable nights. We explore what “partnership” means when logos aren’t plas...
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What if a sports team stopped selling your attention and started earning your trust? We sit down with Emily Cole, whose company, Fans First Entertainment, owns the Savannah Bananas, to unpack how putting fans first can flip an entire industry. From all-in ticket pricing and ad-free outfields to a face-value resale platform that prioritizes local families, Emily shows how clear principles lead to bold choices and unforgettable nights. We explore what “partnership” means when logos aren’t plas...
Fandom at Sea: Building Passionate Communities with Sixthman
Fandom Unpacked
31 minutes
9 months ago
Fandom at Sea: Building Passionate Communities with Sixthman
What happens when you give passionate fans five uninterrupted days with their favorite artists, chefs, comedians, or creators in the middle of the ocean? Pure magic, according to Jeff Cuellar, CEO of Sixthman. For nearly 25 years, Sixthman has been perfecting the art of creating immersive fan experiences at sea – essentially floating festivals where passionate communities can fully disconnect from everyday life and connect deeply with both their favorite artists and fellow enthusiasts. As Je...
Fandom Unpacked
What if a sports team stopped selling your attention and started earning your trust? We sit down with Emily Cole, whose company, Fans First Entertainment, owns the Savannah Bananas, to unpack how putting fans first can flip an entire industry. From all-in ticket pricing and ad-free outfields to a face-value resale platform that prioritizes local families, Emily shows how clear principles lead to bold choices and unforgettable nights. We explore what “partnership” means when logos aren’t plas...