“You can do anything you set your mind to. I say that all the time—and I say that as a working mom. There’s judgment, exhaustion, and chaos, but I’m building a legacy for my daughter. She doesn’t know any different—this is just life for her, and that’s what makes it worth it.” — Penny DuSablon  In this episode of Farming on Purpose, I sit down with Cole and Penny DuSablon, the husband-and-wife team behind Springpoint Company in Newton, Illinois. What started as a 7×16-foot trailer selling livestock feed has grown into a thriving small-town business combining a feed store, western boutique, and trailer dealership — all built on faith, family, and hard work.  We talk about the challenges and rewards of running a business together, parenting while growing a brand, and staying grounded in purpose when life gets hectic. Cole and Penny share what it’s really like to balance marriage, motherhood, and management in modern agriculture — and how trusting the process has shaped both their business and their family.    Key Topics:  Building Spring Point Company from a 7×16 trailer to a storefront   Balancing marriage, motherhood, and business ownership   Taking the leap from job security to entrepreneurship   Navigating small-town retail challenges and loyalty   Mentoring rural youth through part-time employment   The role of faith and community in business growth   Finding hope in the next generation of agriculture     You can find Cole and Penny online for more of their story and daily life behind Springpoint Company: 🐴 Website: springpointco.com 📱 Instagram & Facebook: @springpointco 🎥 TikTok: @pennydusa | @coledusa  LINKS  Sign up for the 8-Hour Marketing Plan here!  Marketing Routine class, do so here!  Join the Farming On Purpose Facebook group and visit the Farming on Purpose merch page.   Check out our favorite software tool for online sales: Thrivecart  I may earn affiliate commissions from links on this page.    Other Episodes You May Enjoy:  Episode 120: Finding Where You Belong on the Farm or Ranch   Episode 119: The First Acres: Honest Lessons from Beginning the Farm Journey   Episode 117: Raising Kids, Cows, and Conversations: Paige Dulaney’s Real-Life Look at Ranching, Transition, and Family    About the Host of Farming On Purpose, Lexi Wright:    I’m your host, Lexi Wright. I started the Farming on Purpose Podcast from a passion for sharing the future of production agriculture.    Connect with me on Instagram, Facebook, and TikTok.