Christa Gurka, MSPT, NCPT- Health and Fitness Business Strategist
315 episodes
6 days ago
Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...
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Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...
Episode 311: How to Spot the Difference Between a Marketing Problem and an Operations Problem
Female emPOWERED: Winning in Business & Life
23 minutes
2 weeks ago
Episode 311: How to Spot the Difference Between a Marketing Problem and an Operations Problem
Not sure why your business isn’t growing — or where the problem actually is? In this episode of Female emPOWERED, host Christa Gurka breaks down how to diagnose problems inside your boutique fitness or wellness business so you can fix the right thing — not just the most obvious thing. Too often, studio owners say “my marketing isn’t working” when the real issue is a gap in their sales system or operations process. Just like identifying the root cause of a client’s pain, you need to know wheth...
Female emPOWERED: Winning in Business & Life
Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...
