Christa Gurka, MSPT, NCPT- Health and Fitness Business Strategist
315 episodes
6 days ago
Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...
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Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...
Podcast Episode 306: Introduction to Google Ads for Your Brick & Mortar
Female emPOWERED: Winning in Business & Life
27 minutes
1 month ago
Podcast Episode 306: Introduction to Google Ads for Your Brick & Mortar
Are Google Ads worth it for your studio or practice? If you’ve ever wondered why ads don’t seem to work for you—or why you’re spending thousands each month without seeing results—this episode is for you. I’m walking you through the anatomy of a Google Ad and breaking down how to set up campaigns the right way so you can start generating consistent, high-quality leads. Inside the episode, you’ll learn: The three types of Google Ad campaigns every brick-and-mortar business should run: non-brand...
Female emPOWERED: Winning in Business & Life
Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads. Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money. Whether you run a Pilates studio, yoga studio, or private-...