Join Alex Danner for an inspiring conversation with deck industry legend Bobby Parks, who successfully built and sold Peachtree Deck after generating over $2.5 million in annual revenue. Bobby shares his journey from building custom homes straight out of high school to becoming one of the most respected names in the deck industry. In this episode, Bobby reveals: How he transitioned from competing on price to commanding premium marginsThe marketing breakthrough that generated more leads than h...
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Join Alex Danner for an inspiring conversation with deck industry legend Bobby Parks, who successfully built and sold Peachtree Deck after generating over $2.5 million in annual revenue. Bobby shares his journey from building custom homes straight out of high school to becoming one of the most respected names in the deck industry. In this episode, Bobby reveals: How he transitioned from competing on price to commanding premium marginsThe marketing breakthrough that generated more leads than h...
Episode 61 - How Kenny Ritter Won 3 NADRA Awards with One Project
Fence & Deck Mastery Podcast
43 minutes
8 months ago
Episode 61 - How Kenny Ritter Won 3 NADRA Awards with One Project
In this episode of the Fence & Deck Mastery Podcast, Alex Danner chats with Kenny Ritter, owner of ICOR Building & Remodeling, about his award-winning historic porch project that earned THREE NADRA awards in a single year. Kenny shares his 20+ year journey in the trades, lessons learned from hiring, how he retains a strong crew, and why focusing on the customer experience is more important than chasing rapid growth. They also dive into how Kenny built his Google reviews, the importanc...
Fence & Deck Mastery Podcast
Join Alex Danner for an inspiring conversation with deck industry legend Bobby Parks, who successfully built and sold Peachtree Deck after generating over $2.5 million in annual revenue. Bobby shares his journey from building custom homes straight out of high school to becoming one of the most respected names in the deck industry. In this episode, Bobby reveals: How he transitioned from competing on price to commanding premium marginsThe marketing breakthrough that generated more leads than h...
