In this solo masterclass, Alex Danner walks fence and deck contractors through a complete blueprint to dominate 2026 using smart digital marketing. He breaks down how to set realistic revenue goals, calculate lead targets, and reverse-engineer your marketing budget. Then he dives deep into websites, SEO, Google Ads, Meta Ads, reviews, and more—with actionable timelines based on business size. You’ll also get access to his free workbook and calculator to forecast what it’ll take to hit your 20...
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In this solo masterclass, Alex Danner walks fence and deck contractors through a complete blueprint to dominate 2026 using smart digital marketing. He breaks down how to set realistic revenue goals, calculate lead targets, and reverse-engineer your marketing budget. Then he dives deep into websites, SEO, Google Ads, Meta Ads, reviews, and more—with actionable timelines based on business size. You’ll also get access to his free workbook and calculator to forecast what it’ll take to hit your 20...
Episode 62 - From Napkin Sketch to Award-Winning Deck
Fence & Deck Mastery Podcast
46 minutes
9 months ago
Episode 62 - From Napkin Sketch to Award-Winning Deck
In this episode of the Fence & Deck Mastery Podcast, host Alex Danner sits down with Bernard King and Tyler from San Diego Decks & Patios to talk about their NADRA Award-winning "leaf deck"—a uniquely designed, multi-colored deck born from a homeowner’s napkin sketch. Bernard shares his journey from military service to 25+ years in construction, how he transitioned his company toward outdoor living spaces, and the importance of profitability and hiring the right team. Tyler, his son-i...
Fence & Deck Mastery Podcast
In this solo masterclass, Alex Danner walks fence and deck contractors through a complete blueprint to dominate 2026 using smart digital marketing. He breaks down how to set realistic revenue goals, calculate lead targets, and reverse-engineer your marketing budget. Then he dives deep into websites, SEO, Google Ads, Meta Ads, reviews, and more—with actionable timelines based on business size. You’ll also get access to his free workbook and calculator to forecast what it’ll take to hit your 20...
