Ryan Rapaport breaks down the ultimate guide to landing brand sponsorships in 2025 for combat sports athletes, managers, and teams. In this episode of Fight Capital, Ryan dives into the evolution of sponsorships in combat sports, the importance of authenticity, and the strategies athletes can use to build partnerships that go beyond just logos on shorts. Takeaways ・ Sponsorships are shifting towards lifestyle, tech, and startup brands. ・ Authentic personal brands with smaller, engaged audiences can secure deals. ・ Content creation, like podcasts and YouTube videos, is key for building influence. ・ Strategic pitches and data-driven approaches are vital for gaining sponsor trust. ・ Co-branding with other athletes and gyms can amplify exposure. ・ Maintaining professional and consistent relationships turns short-term deals into long-term partnerships. Chapters 00:00 Introduction: How to Get Sponsored in 2025 00:38 The Evolution of Combat Sports Sponsorships 02:14 Building an Authentic Personal Brand 04:12 Finding the Right Sponsors for Your Lifestyle 05:16 Leveraging Content Creation for Influence 06:41 Crafting Professional Pitches with ROI Metrics 08:11 Co-Branding and Hosting Local Events 10:19 Keeping Relationships Active with Sponsors 12:33 Negotiating Deals and Knowing Your Worth 14:01 Creating Engaging Sponsor-Integrated Content 14:39 Why Family-Friendly Branding Attracts Big Sponsors 15:15 Looking Beyond the Fight Career with Sponsorships Follow Ryan on Instagram @FightCapitalGlobal https://www.instagram.com/fightcapitalglobal and LinkedIn at Ryan Vevon Rapaport for more insights on combat sports business strategies. https://www.linkedin.com/in/ryanvevonrapaport/