The source outlines a lean, 90-day go-to-market strategy for an AI Coaching Digital Twin, specifically designed for execution by a single person with minimal investment. It emphasizes a phased approach, beginning with deep immersion in relevant online communities to understand practitioner segments and their challenges, particularly focusing on mental health, life, executive, and wellness coaches. The strategy progresses to active engagement and conducting one-on-one interviews to validate pain points and gauge interest in the AI twin concept. The final month focuses on translating insights into lead generation and designing a minimal Proof of Concept (POC) to test core assumptions with real practitioners. Throughout, the document stresses building credibility through valuable contributions, using low-cost tools effectively, and continuously iterating based on authentic feedback from the target audience rather than assumptions, with success measured by learning and engagement metrics.