Quite a bit has been written about the use and misuse—or the potential for good and evil—of AI, particularly as it relates to the 2024 elections. The only limitation to the use of this powerful tool is our imaginations. On Monday, April 8th at noon, Eastern, the First Mondays webinar will feature experts in the use of AI.

Samir Saluja and Darin Klein from Derive One bring decades of private sector experience in the use of AI and other advanced technologies. Using an array of tools, their firm advises clients in a three-dimensional approach—understanding how customers think, feel and decide. They are experts at market research and behavioral analytics and now bring this expertise to the electoral arena, particularly through their work with Innovating for the Public Good: R&D for Democracy.

Also joining the conversation this month is Matt Lackey, who has connected with others to begin Tavern Research. This new effort is grounded in Generative AI and could serve as an important, multifaceted tool for campaigns and organizations—a tool that can help combat information overload and provide customizable access to a common data architecture built on multiple, reputable sources.