In this episode, we have the pleasure of speaking with Shergul Arshad, the Head of North America for Aston Martin Formula One Team, one of the most storied names in motorsports. Arshad provides a fascinating glimpse into the inner workings of one of the world's most successful racing teams, discussing the challenges of managing a global brand and the unique demands of Formula One. We explore Aston Martin's rich history in motorsports, the team's aspirations for the future, and the role of innovation in staying ahead of the competition. Arshad also shares insights on his own career trajectory, discussing his passion for motorsports and the experiences that have shaped his leadership style. Whether you're a die-hard racing fan or simply interested in the business of sports, you won't want to miss this engaging conversation with Shergul Arshad.
#AstonMartin #FormulaOne #ShergulArshad #Motorsports #RacingTeam #BrandManagement #Innovation #BusinessOfSports #SportsIndustry #Leadership #CareerTrajectory #GlobalBrand #F1 #RaceCars #NorthAmerica #Success #teammanagement
https://www.linkedin.com/in/shergul/
https://twitter.com/shergul
Want to be a guest on the podcast?
https://www.formulaaccess.com/media