Founderās Voyage is a podcast for the ones building in the dark, the ones failing forward, and the ones figuring it out as they go.
We bring you unfiltered conversations with founders whoāve faced the highs, and the lows. Just real lessons from the people in the arena.
Whether you're scaling a startup or sketching your first idea on a napkin, these are the stories that remind you you're not aloneāand the insights that help you move forward.
We are an entrepreneurial community united by a shared mission of shared learning and supporting each other.
Founderās Voyage is a podcast for the ones building in the dark, the ones failing forward, and the ones figuring it out as they go.
We bring you unfiltered conversations with founders whoāve faced the highs, and the lows. Just real lessons from the people in the arena.
Whether you're scaling a startup or sketching your first idea on a napkin, these are the stories that remind you you're not aloneāand the insights that help you move forward.
We are an entrepreneurial community united by a shared mission of shared learning and supporting each other.
In this episode of Founders Voyage, we welcomed Natalia Suniga, an accomplished PhD Sociologist and Foundress of Strategy Of Things where she develops 360 strategies connecting brands, communications, culture and business.
Natalia lead the TikTok Creative Operation for more +10 markets in LATAM, worked for UN and spoke at SXSW 2022. With a PhD in Social Sciences, years of impactful research, and experience guiding global brands at communications agencies, she has developed a keen understanding of how brands must evolve to connect with new generations.
š” What Youāll Learn from Natalia's Journey:
šø Embracing Interdisciplinary Paths: Nataliaās career shows how combining academic insight with practical industry roles can unlock new forms of innovation and leadership, empowering entrepreneurs to draw from diverse backgrounds.
šø Social Change as Strategic Value: Learn how embedding diversity, gender perspective, and social causes into your business strategy can create authentic connections with audiences and drive long-term brand relevance.
šø Adapting to New Generational Mindsets: Natalia explains the importance of understanding and engaging Gen Z not simply as consumers, but as creators and participants in social movements, challenging traditional marketing approaches.
šø Courage to Pivot: Her story highlights the value of moving beyond fear and making bold pivots, even when unconventional, to align your work with evolving passions, skills, and emerging markets.
You can connect with Natalia on ā LinkedInā to follow her journey.
š„ Big thanks to VidOps for supporting Founders Voyage. Use code voyage at ā vidops.ioā for 10% off expert audio, video, animation, and photography services.
š Props to the stellar crew: Nancy Nash, Daniel M. Melo, Carlos Javier ChacĆ³n SĆ”nchez, Matthew Ray, and host Spencer Walker-Fooks. You bring this show to life.
š„ Want to support the journey? Join us on ā Patreonā and help amplify more voices like Natalia.
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