Ready to make headlines for all the right reasons? This 1.5-hour online workshop will give you the inside track on how to launch into the UK market and get your story in front of the right audiences through British and international media, journalists, and influencers.This workshop is designed to help you successfully launch into the UK market by reaching the right audiences through British and international media, journalists, and influencers. It will give you actionable insights into what the media looks for, how to craft a compelling story, and how to secure meaningful press coverage. Attendees will also receive access to exclusive PR packages and have the opportunity to book 1:1 consultations ideal for those preparing to take their story to the press.Led by Lisa Wlodyka, Founder of Banjo Communications and PR powerhouse behind brands like Deliveroo, GoDaddy, and GoFundMe, you’ll learn:PR 101 – what it really is (and isn’t)The UK and global media landscapeHow to craft irresistible headlines and storiesWhy the media would (and wouldn’t) be interested in your businessHow to make sure your website and assets are PR-readyTimelines for a successful launchThe exact steps to go to market with impactBalancing bold ideas with protecting your brandDefining and communicating your USPMeet the Speaker:Lisa Wlodyka is a powerhouse in PR and strategic brand storytelling, trusted by some of the world’s most ambitious companies to launch, scale, and turn their businesses into market leaders. With a track record that includes names like Deliveroo, GoDaddy, GoFundMe, and Airtasker, Lisa is known for taking brands from early traction to market domination.Born in London and globally experienced, Lisa has led Tech, Digital and Innovation departments in both London and Sydney, and works closely with Silicon Valley disruptors looking to break into new markets. Her B2B and B2C expertise makes her equally skilled at building reputations, driving media buzz, and creating cut-through campaigns that turn emerging players into household names. In a world where news is consumed across countless platforms, she ensures campaigns cut-through whether via traditional media, digital outlets, or social-first journalists and influencers. Lisa works across all major sectors.A graduate of the world-famous Central Saint Martins Art College and Chelsea College of Arts, Lisa’s creative roots fuel bold narratives and standout campaigns. She is a strategic mind, a creative soul, and a fierce advocate for the next generation of visionary brands – truly one to watch.