Franchise Advisory Board | Expert Franchising Advice for Franchise Leaders
Dave Hansen
151 episodes
1 week ago
Every franchise needs expert advice.
So, we're bringing the business strategy, marketing, sales, and franchise growth experts to you.
Join franchising gurus to learn best practices in franchise sales, franchise software, franchise marketing, franchise operations, and even motivation and franchisee relationship management.
We'll deliver actionable, valuable insights each podcast from true experts in franchising that are really doing what they talk about, rather than just talking about it. It's a subtle but important difference that you'll feel when you tune in.
This is a no chest-beating podcast as well. There are plenty of those available. We focus on what we know will help emerging, growing and even well-established franchise systems take the next step toward franchising nirvana.
We'll publish a new episode every 10 days, and episodes should last between 25 and 40 minutes.
All content for Franchise Advisory Board | Expert Franchising Advice for Franchise Leaders is the property of Dave Hansen and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Every franchise needs expert advice.
So, we're bringing the business strategy, marketing, sales, and franchise growth experts to you.
Join franchising gurus to learn best practices in franchise sales, franchise software, franchise marketing, franchise operations, and even motivation and franchisee relationship management.
We'll deliver actionable, valuable insights each podcast from true experts in franchising that are really doing what they talk about, rather than just talking about it. It's a subtle but important difference that you'll feel when you tune in.
This is a no chest-beating podcast as well. There are plenty of those available. We focus on what we know will help emerging, growing and even well-established franchise systems take the next step toward franchising nirvana.
We'll publish a new episode every 10 days, and episodes should last between 25 and 40 minutes.
Scaling People-First Leadership: Culture Strategies That Drive Franchise Growth
Franchise Advisory Board | Expert Franchising Advice for Franchise Leaders
36 minutes
3 months ago
Scaling People-First Leadership: Culture Strategies That Drive Franchise Growth
On this episode of The Advisory Board Podcast, host Dave Hansen chats with Nuttha “Nita” Goutier, founder of Sabai Thai Spa, about what it really takes to grow a brand without losing its heart. Nita opens up about the whirlwind launch of Sabai—complete with thousands of franchise inquiries in the very first months—and the real-world challenges of guiding candidates through the fear of making that first big investment.
Together, Dave and Nita dive into the balancing act between single-unit and multi-unit franchise ownership, the realities of $650K–$1M spa buildouts, and why culture can either be your greatest strength or your biggest hurdle when scaling. Nita also shares her blueprint for creating operators through training, systems, and ongoing support—ensuring consistency across every location while still leaving room for franchisees to thrive.
This conversation isn’t just about numbers and logistics—it’s about people. It’s about building confidence in hesitant franchisees, creating a pathway for sustainable growth, and designing a culture that sticks no matter how many units you open.
A special thank you to ClientTether, our episode sponsor, for powering smarter franchise growth and helping leaders like Nita keep their systems—and their sanity—running smoothly.
If you’ve ever wondered how to scale a franchise without losing the culture that makes it special, this episode will give you both the strategy and the inspiration to do just that.
Franchise Advisory Board | Expert Franchising Advice for Franchise Leaders
Every franchise needs expert advice.
So, we're bringing the business strategy, marketing, sales, and franchise growth experts to you.
Join franchising gurus to learn best practices in franchise sales, franchise software, franchise marketing, franchise operations, and even motivation and franchisee relationship management.
We'll deliver actionable, valuable insights each podcast from true experts in franchising that are really doing what they talk about, rather than just talking about it. It's a subtle but important difference that you'll feel when you tune in.
This is a no chest-beating podcast as well. There are plenty of those available. We focus on what we know will help emerging, growing and even well-established franchise systems take the next step toward franchising nirvana.
We'll publish a new episode every 10 days, and episodes should last between 25 and 40 minutes.
