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Is That Organization Still Worth It? Time for an ROI Check (Video)
From Coffee to Cases with Delisi Friday
19 minutes
1 month ago
Is That Organization Still Worth It? Time for an ROI Check (Video)
Delisi Friday explains how law firm owners can evaluate whether their professional memberships and sponsorships are truly worth the time, energy, and money invested. She introduces a practical tool — Mendelow’s Matrix — to help firms assess influence and interest, make intentional decisions, and stop wasting marketing budgets on outdated commitments.
