It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.
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It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.
When disaster strikes, what do successful founders do?
From the Ground Up
27 minutes
1 week ago
When disaster strikes, what do successful founders do?
A few years ago, Ariela Safira’s Zeera was set to launch a brick-and-mortar mental health concept in New York. The opening month was set to be April 2020.
As you might’ve guessed, things didn’t go as planned. Still, Ariela led her company through the hardships, a rebrand, and an acquisition.
It’s something of a storybook ending for a founder. But how did Ariela cope with the challenges? And how did she take care of herself along the way?
On this Founder Group Chat, Inc.’s Graham Winfrey continues his conversation with three founders.
Fany Gerson, founder of Mexican ice cream and sweets brand La Newyorkina
Sarah LaFleur, CEO of women’s clothing company M.M. LaFleur
Ariela Safira, founder of recently acquired mental health startup Zeera
Watch and listen to hear how they’ve successfully thrived and grown through adversity, plus how they look after their mental health along the way.
From the Ground Up
It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.
