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From the Lab to the Web
Sébastien Simoncelli
12 episodes
2 weeks ago
The only podcast about social media for life science companies.
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All content for From the Lab to the Web is the property of Sébastien Simoncelli and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The only podcast about social media for life science companies.
Show more...
Marketing
Business
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Making the Invisible Visible: Philipp Baaske on Storytelling for Scientists
From the Lab to the Web
28 minutes 59 seconds
2 weeks ago
Making the Invisible Visible: Philipp Baaske on Storytelling for Scientists

In this episode of From the Lab to the Web, I sit down with Philipp Baaske, founder and CEO of Nanotemper Technologies and Vice President for Entrepreneurship at LMU Munich.

Philipp shares how he went from being a sceptical scientist to one of the most followed biotech founders on LinkedIn. He explains why storytelling is not marketing fluff, but a powerful way to make complex science understandable and relatable.

We discussed:

  • How storytelling helped him grow Nanotemper and attract talent

  • Why simplifying your science doesn’t make you less credible

  • How to stay authentic without oversharing

  • Using ChatGPT as a sparring partner, not a ghostwriter

  • What every young biotech founder should know before posting online

A candid, practical conversation about science communication, leadership, and visibility in the life sciences world.

From the Lab to the Web
The only podcast about social media for life science companies.