In this episode, I’m joined by Deepa Subramaniam, Vice President of Creative Cloud Product Marketing at Adobe, for an insider look at Adobe Firefly—their powerful AI image and video generation tool that’s transforming the way creators work. We dive into the newest Firefly updates, including sound effects, composition reference, and keyframe cropping, and how these features are designed to save creators time while elevating creativity.We also talk about Adobe’s commitment to ethical AI, making tools more accessible for beginners, and what the future of content creation looks like across mobile and desktop. Whether you're a designer, small business owner, or content creator like me, this is a conversation you don’t want to miss.