In this episode, Bhisma is joined by Ginar Satria from M.a.n.k.i.n.d and Adit Yara from Niion. Throughout the pandemic, we have seen multiple brands do all they can to survive through the competitive markets. Although some have come up with amazing strategies to get ahead in the game, others have resorted to other methods for quick cash. But with our current situation, is maintaining brand integrity still more important than surviving?
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In this episode, Bhisma is joined by Ginar Satria from M.a.n.k.i.n.d and Adit Yara from Niion. Throughout the pandemic, we have seen multiple brands do all they can to survive through the competitive markets. Although some have come up with amazing strategies to get ahead in the game, others have resorted to other methods for quick cash. But with our current situation, is maintaining brand integrity still more important than surviving?
Episode 007: Establishing Your Business In a Trend Driven Market with Biko & Honu
F.Y.I.
1 hour 14 minutes
5 years ago
Episode 007: Establishing Your Business In a Trend Driven Market with Biko & Honu
In this episode of F.Y.I, Yogo is joined by Mikael Mirdad of Biko Group, as well as Kevin Rumantir, and Sashia Rosari of Honu Group. Discussing all the ways you can thrive in a competitive marketplace, from success stories, the relevance of "gimmicks" to the importance of brand ingenuity, Yogo and friends dissect what it really takes to create a sustainable business.A podcast where professionals share their insights of current and upcoming trends in the creative industry. Whether you ar...
F.Y.I.
In this episode, Bhisma is joined by Ginar Satria from M.a.n.k.i.n.d and Adit Yara from Niion. Throughout the pandemic, we have seen multiple brands do all they can to survive through the competitive markets. Although some have come up with amazing strategies to get ahead in the game, others have resorted to other methods for quick cash. But with our current situation, is maintaining brand integrity still more important than surviving?
