Welcome to Game of Pharma, one of the top podcasts in the pharmaceutical industry with a community of over 25,000 pharma professionals! We've introduced two engaging series: The MED Talk and 21 Min. Pharma Edge, brings expert insights, industry trends, and innovations shaping the future of healthcare. Join us as we explore the evolving world of pharma through captivating discussions. Stay ahead in the Game of Pharma!
Welcome to Game of Pharma, one of the top podcasts in the pharmaceutical industry with a community of over 25,000 pharma professionals! We've introduced two engaging series: The MED Talk and 21 Min. Pharma Edge, brings expert insights, industry trends, and innovations shaping the future of healthcare. Join us as we explore the evolving world of pharma through captivating discussions. Stay ahead in the Game of Pharma!
What does real omnichannel marketing look like in today’s pharma world?
In this episode of Game of Pharma, we sit down with Nick Smith—Founder of Loud Canvas Health and ex-Eversana leader, to unpack what’s changed in pharma omnichannel, why personalization beats presence, and how behavior data can reshape brand strategy.
Nick has worked on both niche and large-scale brands and shares powerful insights on:
Whether you're in brand, marketing, or access strategy, this episode will challenge the way you think about omnichannel in pharma.
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Nick's LinkedIn: https://www.linkedin.com/in/therealnicksmith/
Host's LinkedIn: https://www.linkedin.com/in/lokesh-sharma-7250a71a9/
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