
How is AI rewriting go-to-market playbooks—and where do humans still have the edge?
In the 61st episode of Glasp Talk, we sit down with Maja Voje, a bestselling author and one of the world’s leading go-to-market strategists. Maja has helped over 10,000 companies develop repeatable GTM systems, worked with giants like Tesla, IBM, and Microsoft, and authored the Amazon bestseller Go-To-Market Strategist. She also founded Growth Lab, where she builds AI-powered GTM systems and has trained over 8,500 professionals worldwide.
In this conversation, we cover:
If you’re a founder, marketer, or growth leader navigating the AI era, this episode offers practical frameworks and hard-earned insights on building GTM strategies that actually work today.
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About Glasp TalkGlasp Talk is a conversation series where we explore the minds of leading thinkers, builders, and lifelong learners.Each episode dives into the guest’s personal journey, learning habits, knowledge systems, and philosophies—offering a rare glimpse into how they think, grow, and create impact.🌟 Past guests include:
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