Data-Driven Dynamics: Patty Soltis’s Approach to Transformative CX

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Glassix Spotlight

Glassix

37 episodes

2 weeks ago

Dive into the evolving world of CX with 'Glassix Spotlight' hosted by Ran Yosef, VP of Marketing at Glassix. Join industry luminaries as they tackle CX challenges, from the human touch in automation to AI's transformative potential. Get expert insights and strategies for the future of customer-centric businesses.

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Data-Driven Dynamics: Patty Soltis’s Approach to Transformative CX

Glassix Spotlight

33 minutes 4 seconds

1 year ago

Data-Driven Dynamics: Patty Soltis’s Approach to Transformative CX

Welcome to a captivating episode of the "Glassix Spotlight," where we explore the transformative power of data-driven customer experience strategies with Patty Soltis, a venerated leader and strategist in the CX realm. Patty, currently enhancing customer experiences at Upwork and leading as Principal Consultant at Kinetic Edge Consultants, has a profound track record of melding analytical precision with strategic CX initiatives to drive substantial organizational growth.

In this episode, we will delve into a variety of enriching topics, including:

• Patty’s innovative techniques for aligning CX metrics with company financial goals at Upwork, showcase how integrated approaches can monetize customer satisfaction and propel business value.

• Discussions on Patty’s role in transforming customer service strategies across various industries, enhancing profitability by over 20%, and setting new benchmarks in customer engagement.

• Insights into how Patty leverages storytelling and continuous improvement to evangelize the importance of CX within organizations, turning everyday interactions into strategic opportunities for growth.

• A deep dive into her methodical approach to using data and research to refine customer journeys, ensuring dynamic, engaging, and financially rewarding experiences that resonate across diverse markets.

• A bonus conversation about Patty’s unique perspectives gained from her extensive consulting experience and how curiosity and strategic problem-solving continue to shape her approach to CX.

Join us as Patty Soltis shares her expert insights and proven strategies for mastering customer experience management. Whether you aim to enhance your CX strategies, foster a data-driven culture, or gain insights into effective leadership in customer experience, Patty’s expertise will provide the essential guidance needed to excel in today’s competitive landscape.