Welcome to episode 8 of the Good with Money Podcast! In this episode, Zelda dives deep into the essential numbers that every photography business owner must understand to grow their business and boost profitability. If you've ever felt intimidated by numbers or unsure about how to track your business metrics, this episode is for you.
In this episode, you’ll learn:
Why numbers are neutral data points that can guide your business decisions
The importance of tracking your profit margins and how to calculate them easily
How understanding your cost of doing business and cost of goods sold (COGS) can help you set the right prices and manage cash flow
The value of monitoring your number of inquiries to assess your marketing efforts and prepare for slower months
Why knowing your number of bookings and sales conversion rate is crucial for evaluating your sales process
How identifying your lead sources can help you focus your marketing efforts on the most effective channels
Get access to Zelda's personal Wealth Dashboard template to help you manage your finances and set future goals. Download it at zeldagreen.com/wealth-dashboard.
Connect with Zelda Green:
Instagram: @zeldagreen
Website: www.zeldagreen.com
If you enjoyed this episode, please rate and subscribe to the show so you never miss an episode. Also, head over to zeldagreen.com for show notes and any links mentioned in today’s episode. I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful.
New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.
May your day be filled with abundance and purpose! See you next week on the Good with Money Podcast.