Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Jeremy Young
132 episodes
4 days ago
Send us a text Struggling to set the right Google Ads CPA? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down CLV vs CAC and shows how to calculate a profitable customer acquisition cost using real eCommerce data. You’ll learn how to use Customer Lifetime Value, contribution margins, and CLV:CAC ratios to set smarter Google Ads targets that scale, without killing cash flow. We'd recommend watching this episode on YouTube or Spotify, for the full experienc...
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Send us a text Struggling to set the right Google Ads CPA? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down CLV vs CAC and shows how to calculate a profitable customer acquisition cost using real eCommerce data. You’ll learn how to use Customer Lifetime Value, contribution margins, and CLV:CAC ratios to set smarter Google Ads targets that scale, without killing cash flow. We'd recommend watching this episode on YouTube or Spotify, for the full experienc...
Why Cutting Too Many Keywords Can Tank Your Performance
Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
10 minutes
3 months ago
Why Cutting Too Many Keywords Can Tank Your Performance
Send us a text Think adding negative keywords always improves results? Think again. In this episode of the Google Ads Unleashed Podcast, host Jeremy explains why most advertisers are overdoing negatives—and how it can actually hurt performance. You’ll learn when to trust Google’s smart bidding, why data (not gut instinct) should guide exclusions, and how to run an A/B test to see if cutting back boosts results. 👉 Curious if your keyword lists are doing more harm than good? Tune in ...
Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Send us a text Struggling to set the right Google Ads CPA? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down CLV vs CAC and shows how to calculate a profitable customer acquisition cost using real eCommerce data. You’ll learn how to use Customer Lifetime Value, contribution margins, and CLV:CAC ratios to set smarter Google Ads targets that scale, without killing cash flow. We'd recommend watching this episode on YouTube or Spotify, for the full experienc...
