Voice Notes: The FTC's Crack Down on Fake Reviews + Psychology Behind Reviews

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Green Behavior

The Sustainable Fashion Forum

12 episodes

1 week ago

Welcome to Green Behavior, a podcast exploring the intersection of fashion, psychology, consumer behavior, and sustainability. Hosted by Brittany Sierra, founder and CEO of the Sustainable Fashion Forum, this podcast is driven by the motto: in order to break the rules, you have to understand the rules. Join us as we explore what truly drives consumer behavior with neuroscientists, researchers, industry experts, and innovators, and discover how to leverage this understanding for a sustainable future. Ready to break the rules? Tune in every other Tuesday.

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Voice Notes: The FTC's Crack Down on Fake Reviews + Psychology Behind Reviews

Green Behavior

16 minutes 53 seconds

1 year ago

Voice Notes: The FTC's Crack Down on Fake Reviews + Psychology Behind Reviews

#9 In this bonus episode, Brittany introduces a new segment called "Voice Notes," where she shares her spontaneous thoughts and observations on current topics.

This episode focuses on a recent major development in e-commerce: the U.S. Federal Trade Commission's new rule banning fake reviews and the psychology behind it.