Morgan Springfield is the owner and founder of Springfield Heating & Air, a trusted HVAC company serving Jackson, Mississippi, and surrounding communities. With a hands-on approach and a commitment to honest, dependable service, Morgan has built his business from the ground up—one satisfied customer at a time. What started as a one-man operation and a few tools in the back of his truck has grown into a reputable company known for quality work, reliability, and genuine care for customers. On this episode of Ground Up Growth, Morgan shares his journey of entrepreneurship, the lessons he’s learned about running a service-based business, and how building strong relationships has been the key to his success. "Ground Up Growth" shares insightful stories from entrepreneurs and business leaders. This podcast is hosted by Paul Hopper, a Mississippi real estate broker and developer with over $1B in company sales. Join Paul as he dives into personal & business strategies, entrepreneurial insights and growing pains faced along the way. Whether you're a seasoned pro or just starting out, "Ground Up Growth" delivers actionable advice and inspiring stories to help fuel your journey and build success from the ground up.