In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
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In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
#40 - The Golden Decade for Design & The Future of Creative Education : Madhu Amodia
Groundbreakin
44 minutes
3 months ago
#40 - The Golden Decade for Design & The Future of Creative Education : Madhu Amodia
What is the future of a creative career in a world of AI, rapidly changing tech, and new opportunities? We explore this and more in a deep and inspiring conversation with Madhu Amodia, a seasoned design leader and the Dean of École Intuit Lab, Bangalore. Madhu draws from her rich experience leading design for brands like Air India and CNBC, sharing why she pivoted from the corporate world to focus on social impact and education. She offers a vision for modern design education: one that values...
Groundbreakin
In this conversation, Dipaq sits down with Bikash, Head of Design at Ather, whose 11-year journey is a masterclass in building a design-first EV brand from a startup to a public company. From the early days of an idea to pioneering India's two-wheeler EV space, the guest details their unique approach to innovation: challenging the status quo, designing for an integrated experience (hardware and software in sync), and betting on customer experience over market research. We dive deep into how...
