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Grow & Tell
Dock
42 episodes
9 months ago
Nobody’s prepared to grow a billion-dollar business from square one. So we’re learning from revenue leaders who have already done it. Join host Alex Kracov, former VP of Marketing at Lattice and now Founder and CEO of Dock, as he has candid conversations with successful revenue leaders about their business growth stories. We’ll talk to sales, marketing, and customer success leaders about their growing pains. We’ll interview founders who have built companies from the ground-up. And we’ll talk to agencies and consulting firms who do the behind-the-scenes work for the fastest-growing companies in the world. If you want the true, challenging stories of what it takes to grow revenue—not generic, high-level advice—then this show is for you.
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Entrepreneurship
Business,
Marketing
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All content for Grow & Tell is the property of Dock and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Nobody’s prepared to grow a billion-dollar business from square one. So we’re learning from revenue leaders who have already done it. Join host Alex Kracov, former VP of Marketing at Lattice and now Founder and CEO of Dock, as he has candid conversations with successful revenue leaders about their business growth stories. We’ll talk to sales, marketing, and customer success leaders about their growing pains. We’ll interview founders who have built companies from the ground-up. And we’ll talk to agencies and consulting firms who do the behind-the-scenes work for the fastest-growing companies in the world. If you want the true, challenging stories of what it takes to grow revenue—not generic, high-level advice—then this show is for you.
Show more...
Entrepreneurship
Business,
Marketing
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How ShipBob became an ecommerce giant with CMO Casey Armstrong
Grow & Tell
47 minutes
1 year ago
How ShipBob became an ecommerce giant with CMO Casey Armstrong

Casey Armstrong, CMO of ShipBob, shares marketing lessons from his 5 years growing ShipBob to a $1b valuation. 

Casey Armstrong knows his way around ecommerce marketing – he's led both B2B and B2C marketing teams during his career.


On this week's episode, Alex and Casey go deep on ShipBob’s startup marketing strategy, including:

  • Why they started with only a few channels
  • Casey's advice for partnering with bigger brands
  • How they built out their marketing team
  • How their messaging has evolved with their ICP
Grow & Tell
Nobody’s prepared to grow a billion-dollar business from square one. So we’re learning from revenue leaders who have already done it. Join host Alex Kracov, former VP of Marketing at Lattice and now Founder and CEO of Dock, as he has candid conversations with successful revenue leaders about their business growth stories. We’ll talk to sales, marketing, and customer success leaders about their growing pains. We’ll interview founders who have built companies from the ground-up. And we’ll talk to agencies and consulting firms who do the behind-the-scenes work for the fastest-growing companies in the world. If you want the true, challenging stories of what it takes to grow revenue—not generic, high-level advice—then this show is for you.